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Wednesday, June 3, 2020

How To Create A Strong Web Presence Amid COVID-19

The usage of internet is spiking as most of the businesses are relying on the internet due to
COVID-19. In this digital era, a strong web presence is needed to achieve success even
though if you undergo a small scale business. Organize your business website with the help
of Website Design Company to bounce back in order to serve better for your consumers
after COVID-19.

Ways To Create A Strong Web Presence

The following are the simple ways to enable a strong web presence.

Convert A Greater Percentage Of Visitors

Internet usage has raised by almost 70% in the past few days as most of the employees than
ever are working from home and they are spending their leisure time online only. With the
internet, first impressions of the consumers can be attained by viewing your website.

Hence your website should be created in such a way that it has to engage as many as
possible. Based on your current website scenario, you may be able to boost your website
conversion rate by the following :

1. Improve your user experience as well as the quality of the website with the help of
small design changes or even undergo few modifications on the homepage.

2. Review your site for any bugs such as broken links or even slow page load times that
may considerably deter the conversion.

3. Add the live chat feature to make it easier for people to contact who visits the
website.

Also, if your current design is outdated, you may require to undergo a redesign strategy.

Concentrate On Educating The Visitors :

It is a good time to resource your consumers and identify the strategies to keep them
engaged within the website. The following are the tips that help you to educate your
visitors.

1. Provide resources to visitors like articles, information about the industry and many
more.

2. Try to frequently answer the questions which are asked by the visitors. Answer them
precisely regarding your operations during COVID-19.

3. Use video content to drive more users as it will be quite interesting to learn than
blogs.

Deploy Strategic Digital Marketing Options :

Due to this pandemic situation, traditional marketing methods may not be an effective one.
Hence you need to concentrate on online strategies as many people are engaged on the
internet only.

There are many opportunities to enhance your business digitally. Of these, a diversified
marketing strategy is all safe and highly recommended. It is necessary to make smart
choices during this situation.

Maintain Your Sales Team :

You can enhance your website with the help of the sales process. Support your team with
the following ways :

1. Maintain your content updated with the most recent information on your products
or services.

2. Attempt to get as many reviews from clients as possible.

Wrapping Up :

Follow the above mentioned strategic plans in this challenging situation to enhance your
website. The decisions that you take today should enrich your business in the later phase.
You can also get suggestions from the professionals from the Website Design Company to
enhance your business website.